Digital Marketer

Woodbury, MN

Requisition Number: DIGIT001788

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Posted on May 12, 2022

Personal Growth. Expansion. Teamwork. Innovation. Be a part of a truly patient-first environment and an organization that cares about their employees.

Under the general supervision of the Marketing Manager, the Digital Marketer is responsible for planning and executing all web, SEO/SEM, marketing automation, email, social media, and display advertising campaigns in an effort to achieve organizational goals related to marketing and communications. 

This is a full-time opportunity based at our Corporate Campus in Woodbury, MN. 

Maintains our social media presence and participates in content strategy.

Develops new automation workflows and pathways through Hubspot, and makes improvements based on results.

Measures, analyzes, identifies trends, and reports the performance of all digital marketing campaigns and assesses against goals.

Brainstorms new and creative growth strategies through digital marketing.

Plans, executes, and measures experiments and conversion tests to identify conversation drop points in the user funnel.

Implements large CMS updates along with the development of landing pages to optimize the user experience.

Collaborates with agencies and other vendor partners.

Evaluates emerging technologies.

Summit Health ASO, provides administrative and clinical support to our full spectrum of orthopedic care services in our sub-specialty clinics, walk-in care at our OrthoQUICK clinics, imaging, bracing, therapy, surgery, and post-surgical stays at our Care Suites. Our expert teams are part of the 800+ employees who partner to provide quality services and care designed to support a healthier, more active lifestyle.

 

Summit Orthopedics is committed to providing equal opportunity to all employees and applicants for employment in accordance with all applicable laws and regulations of federal, state and local governing boards and/or agencies.

 

Education

  • Required: Bachelors in Marketing

Experience

  • Required: A minimum of 3 years of experience within digital marketing is required. Previous experience in the healthcare industry is highly desired.